Resources
Notes on getting noticed.
What’s working in ads, social, and outreach for local businesses, written for owners rather than marketers.
Latest · Oct 5, 2026
How Much Does Social Media Management Cost in Scottsdale? (2026 Guide)
Most local agencies don't publish prices. Here's what the ones that do charge, what drives the number up or down, and what to ask before you sign.
Read moreOct 5, 2026
Ad Spend vs. Management Fees: What You're Actually Paying For
Every paid ads quote has two numbers in it, and mixing them up is the most common reason businesses feel overcharged. Here's how they fit together.
Read moreOct 5, 2026
Marketing a Scottsdale Business Around the Season
Scottsdale's year has a shape: a long busy season and a hard summer slowdown. The businesses that market well plan for both.
Read moreOct 5, 2026
How Much Should a Med Spa Spend on Marketing?
The American Med Spa Association has real numbers on this. Here's what they say, and how to spend the budget well in a market like Scottsdale.
Read more